Snaau Joins Atlético Nacional Femenino in a Historic Moment for Colombian Football

• The sponsorship provides sports resources and wellness, education, and personal development programs for the players.

• Snaau becomes the first Colombian tech startup to support Atlético Nacional Femenino.

• The company's logo will be located on the right sleeve of the team's official jersey.

Medellín, August 21, 2025. Atlético Nacional FI is experiencing one of its best recent campaigns: three consecutive victories, seven goals scored, and only one conceded, making them an undisputed protagonist of the Liga BetPlay Femenina and setting their sights on the title. Amidst this sporting present, the team gains new support: Snaau, the first Colombian tech startup to become an official sponsor of the club.

More than financial support, Snaau's commitment is aimed at strengthening the visibility of women's football and promoting the comprehensive well-being of the players. The sponsorship includes resources that the club will allocate to equipment, travel, training, and technology, while also opening the door to wellness, education, and personal development programs for the players.

“We chose Atlético Nacional Femenino because it represents who we are: discipline, perseverance, and, above all, a real commitment to equality. For us, it was essential to partner with a team that reflects our values and demonstrates that women's football is a powerful way to inspire and transform society,” said Jhoan Cortés, CEO and co-founder of Snaau.

The company's logo will be located on the right sleeve of the team's official jersey, a highly visible space that will accompany the players throughout the season.

Beyond this presence on the uniform, the alliance seeks not only for the team to win local titles but also to strengthen its international projection and generate spaces for connection with fans through joint campaigns and experiences that unite the community around sport and innovation.

"For us, as a coaching staff, for the entire team, it is an honor and a source of pride to have your support for women's football. We are deeply grateful and happy, and we hope that more and more brands will join the project to highlight everything these brave women do with determination and conviction every day." Jorge Barreneche, Technical Director of the team.

Finally, Snaau is a Colombian startup dedicated to the sale and distribution of software, as well as access to digital subscriptions and memberships ranging from streaming and gaming services to technological solutions for different audiences. Founded in 2023 by brothers Jhoan and John Cortés, it is part of a new generation of ventures seeking to bring technology closer to more people and, at the same time, make an impact in social transformation scenarios such as women's football.

With this sponsorship, Snaau becomes the first Colombian tech startup to support Atlético Nacional FI, a precedent that paves the way for more emerging and private companies to join the growth of the league and recognize women's football as a platform for sports, social, and cultural development for Colombia.